Evelyn Martin
CREATIVE | CONSULTANT | CREATOR
"Like many creative passions, Evelyn’s took root early. She served on her elementary school’s dance organizing committee and later worked in brand activations for alcohol companies like Budweiser, Johnnie Walker, and Don Julio. Her job was literally to throw parties—happy hours, trivia nights, and other branded events - but on her own time, she preferred hosting celebrations that were more personal than anything she was paid to produce."
Taylor Bushey, Daily Hive
AS SEEN IN
$11,000,000+
Product sold
289,000,000+
Organic Views
120,000+
Followers
30+
Viral Videos (1M+)
12,000+
Questions Answered
14 Years
Experience
50+
Parties Thrown
50+
Billion-Dollar Clients
30+
Brand Ambassadorships
UPCOMING PARTIES
2026 Valentines Singles Party
Upcoming Party
2026 Valentines Singles Party
A love letter to singlehood, this viral Valentine's event turns a lonely holiday into Yaletown’s most anticipated evening of flirting, high-end gifting, and connection.
2026 Cherry Blossom Party
Upcoming Party
2026 Cherry Blossom Party
A chic pink floral celebration in Yaletown, featuring curated food and drink pairings at the Fiddle Leaf Loft and an evening stroll through David Lam Park’s cherry blossoms.
2026 St Patricks / Spring Party
Upcoming Party
2026 St Patricks / Spring Party
A vibrant celebration blending the luck of the Irish with the first bloom of spring, offering brands high-visibility UGC and organic integration into a chic Vancouver social event.
2026 The OLImpics: First Birthday Party
Upcoming Party
2026 The OLImpics: First Birthday Party
Step into the "Oli-mpics," a clever 1st birthday tribute to Oliver featuring high-stakes parenting challenges and authentic Vancouver 2010 Olympic memorabilia.
2026 Music Festival House Party "Woodviewstock 2.0"
Upcoming Party
2026 Music Festival House Party "Woodviewstock 2.0"
2026 Halloween Spook-easy Party
Upcoming Party
2026 Halloween Spook-easy Party
A dark and moody gothic speakeasy experience designed to provide brands with premium, early-season Halloween content and high-impact organic social reach.
2026 Halloween House Party
Upcoming Party
2026 Halloween House Party
Step into Vancouver’s most viral multigenerational Halloween tradition, a world-class event featured in Forbes and celebrated for its high-concept themes and massive reach.
2026 Christmas Party
Upcoming Party
2026 Christmas Party
A strategic early holiday celebration designed to capture high-end seasonal content, providing brands with premium UGC for their Christmas and New Year’s campaigns.
2026 Valentines Singles Party
Upcoming Party
2026 Valentines Singles Party
A love letter to singlehood, this viral Valentine's event turns a lonely holiday into Yaletown’s most anticipated evening of flirting, high-end gifting, and connection.
2026 Cherry Blossom Party
Upcoming Party
2026 Cherry Blossom Party
A chic pink floral celebration in Yaletown, featuring curated food and drink pairings at the Fiddle Leaf Loft and an evening stroll through David Lam Park’s cherry blossoms.
2026 St Patricks / Spring Party
Upcoming Party
2026 St Patricks / Spring Party
A vibrant celebration blending the luck of the Irish with the first bloom of spring, offering brands high-visibility UGC and organic integration into a chic Vancouver social event.
2026 The OLImpics: First Birthday Party
Upcoming Party
2026 The OLImpics: First Birthday Party
Step into the "Oli-mpics," a clever 1st birthday tribute to Oliver featuring high-stakes parenting challenges and authentic Vancouver 2010 Olympic memorabilia.
2026 Music Festival House Party "Woodviewstock 2.0"
Upcoming Party
2026 Music Festival House Party "Woodviewstock 2.0"
2026 Halloween Spook-easy Party
Upcoming Party
2026 Halloween Spook-easy Party
A dark and moody gothic speakeasy experience designed to provide brands with premium, early-season Halloween content and high-impact organic social reach.
2026 Halloween House Party
Upcoming Party
2026 Halloween House Party
Step into Vancouver’s most viral multigenerational Halloween tradition, a world-class event featured in Forbes and celebrated for its high-concept themes and massive reach.
2026 Christmas Party
Upcoming Party
2026 Christmas Party
A strategic early holiday celebration designed to capture high-end seasonal content, providing brands with premium UGC for their Christmas and New Year’s campaigns.
"Evelyn Martin, brand activation expert at Directionless Creative and party gamer extraordinaire. Martin has hosted over 50 parties at her house and hundreds of group events for her clients."
Alora Bopray & Jim McNett, Forbes
DINNER PARTIES
"Evelyn’s gatherings have always been popular with friends, but documenting them on TikTok has taken things further.
More than 31 of her videos have garnered over a million views each this year, showing how creativity can capture widespread attention."
Taylor Bushey, Daily Hive
HOUSE PARTIES
"Social media is awash with reports from plant owners who have achieved great success with their houseplants, such as The Fiddle Leaf Lady on TikTok. The content creator has built a large following sharing science-backed tips."
Solene le Net, GB News
PROFESSIONAL PARTY GUEST
Diageo Worldclass Bartending Competition Brand Activation
Diageo Worldclass Bartending Competition Brand Activation
"A clip of her “party bathrooms” — mirror spaces she decorates as photo backdrops — went viral with 20 million views. Comments on her videos often highlight not just the beauty of the setups but also how achievable they feel for ordinary hosts."
BRAND AMBASSADORSHIPS
“Parties are my love language,” the 31-year-old says."
Corporate Career
Global E-Commerce Account Manager, Luxury Spirits Portfolio, Diageo
Global E-Commerce Account Manager, Luxury Spirits Portfolio, Diageo
Brand Activation Manager, Luxury Spirits Portfolio, Diageo
Brand Activation Manager, Luxury Spirits Portfolio, Diageo
Sales Representative (Sales Talent Program, Western Canada), AB InBev (Labatt)
Sales Representative (Sales Talent Program, Western Canada), AB InBev (Labatt)
Global E-Commerce Account Manager, Luxury Spirits Portfolio, Diageo
Global E-Commerce Account Manager, Luxury Spirits Portfolio, Diageo
Brand Activation Manager, Luxury Spirits Portfolio, Diageo
Brand Activation Manager, Luxury Spirits Portfolio, Diageo
Sales Representative (Sales Talent Program, Western Canada), AB InBev (Labatt)
Sales Representative (Sales Talent Program, Western Canada), AB InBev (Labatt)
