Ciroc Winter Chalet Influencer Event
This was a party that I was there not as the official host, but as somebody who is bringing influencers to the event along with me, as part of my role as the Ciroc brand ambassador. The event itself was an incredible on premise brand activation in King West Toronto. I describe my job at events like this as the “best guest”. Buy that I mean, I am there too guarantee that they capture great content from the guest perspective. I will attend wearing an outfits and colours which are consistent with the brand so that if I’m in any photos that can be used on their social media feeds keeping it consistent with the colour tones of the brand. I take photos in every photo app and make sure that I post them on my social media channels. I am continuously posting updates throughout the evening on my stories. I am holding bottles with labels out and being a physical stand in for the photographers and videographers anytime that they need a “guest” to “candidly” do something on camera. And I am immediately sending all of the content that I capture to the brand manager as soon as I leave the event, with them having permission from me to use it, however they see fit, commercial or organic.
Previous Brand Activations (Pictured)
Ciroc Vodka Winter Chalet, Toronto